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Lessons Learned From Becoming a Self-Publisher on the Web, by David Strom
Examine Your Logs
It is a good idea to review your logs regularly to determine
frequently-accessed pages, broken links, who is visiting, and when you have
your peak periods. You'll be surprised as I was how many people from around
the world are stopping by. (My site gets an ever-increasing percentage of
non-US visitors, now around 15 %. That both surprises and pleases me.) A
good tool for doing this is WebTrack: it runs on Windows and sucks
in your access log and produces some very easy to read graphical reports. A
page on Yahoo
will help you find many other of these products. Going through
these logs is a good way to figure out who your audience is--a
community.
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